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Recalls and Reactivations of Long-Lost Clients

7/10/2023

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Boy, oh boy, do I get it. Life takes over - the kids, the plans, the gym, the homework, the dry cleaner - all of it. 😵‍💫

I forget about this appointment, and that appointment. ☹️
I forget to go see my chiropractor. 😖
I forget to put my massage therapist in my date book and on my schedule. 🫢
I forget my self care, the action steps, and the things that keep me going round and round. 😩


That’s why having a great recall program is the best thing my chiropractor and massage therapist could do for me. It keeps me on track because, let’s face it, I often fall off that track. No matter how tight the rails are, no matter how much I benefit from the experience, I still fall off. 🙈

I've never been one of those patients who likes to schedule a year in advance. I just can't do it. I need spontaneity in my life, especially when it comes to my health care. 

So, when I get that call or text saying, “Hey, it's me, your chiropractor. I'm thinking of you, and it's time to get on the table.”, I jump and I take action. It just works for me. ✨
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If there’s one thing I know to be true, it’s this: if it works for me, it will probably work for my practice members too. 💡


So, I took my own piece of advice and created what has now become quite a kick ass recall program. In fact, this recall program has been the key component in keeping my practice healthy. I don't do any marketing at all - none. I haven’t done any for quite some time now. All of my new patients come from referrals. 💥

Really, the only thing I do these days to keep my practice moving forward is:

Show up ✔️
Provide great care ✔️
Check in with my patients when they've fallen off ✔️


Having a great recall program, for me, means the difference between having a light schedule and having a schedule where I'm cranking. It’s when I feel really good about the status of my practice. So, not only does it serve the busy moms and dads I care for, but it also does wonders for my practice itself. 🙌🏻 

Everybody has to figure out the nuances of a recall program that works for their practice. Inside Staffless Practice Academy, we lean heavily on effective texting systems. There's a fine line here between automating what shouldn't be automated, and sending a genuine text from your heart to their heart through the phone channel. 

Figure it out for yourself. Lean in with our systems if you need some direction and support. 

Learn more in our Facebook group here.

Here is a live training that we did this week on the things you want to consider when creating a recall program. 💜
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